Dubai has seen some spectacular warehouse blazes in the past year. Dubai Civil Defence, determined to be seen to be doing something, has checked the city’s warehouses and factories and found 80 per cent are afire hazard.
It says owners have been given deadlines to rectify the situation.
Very good. But what happens if the offenders don’t [...]
Qatar is expected to require an additional 93,000 residential units by 2010 as a result of rapid population increase relative to supply and the country’s burgeoning economy.
The Qatari economy is currently experiencing a boom and is one of the fastest growing economies in the Gulf, with its average GDP growth projected to hit 12 per [...]
Escalated Advertising, an Australian company that manufactures and markets Escalator Handrail Media around the world has come to the Middle East, says a report on ameinfo.com. Escalator Handrail Media is a film and application process which enables advertising, branding and decorative communication to be applied to existing escalator handrails.
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Qatar Airways, the flagship airline of the country, has launched its global television, print and online campaign positioning it as a premium brand with a new tagline, “The world’s 5-star airline,” says a company statement.
The campaign includes 30-second television commercials to be aired on television networks including CNN International, Al Jazeera International and BBC World. [...]
Al-Jazirah, the Saudi daily newspaper, has committed itself for audit under internationally recognised BPA Worldwide standards, says a company statement. BPA Worldwide is a global auditor of media.
In a separate statement Abdulatif Al-Ateeq, general manager of Al Jazirah Corporation for press, printing and publishing, says, “It is a move in our adherence to transparency as [...]
Emaar Hospitality Group LLC, the hospitality & leisure business subsidiary of Emaar Properties PJSC, has appointed Christoph Mares as Chief Operating Officer reporting to Marc Dardenne, CEO.
Mares will drive the day-to-day business and management operations of every business unit within Emaar Hospitality Group’s portfolio.
He will specifically oversee the operations of The Address Hotels & Resorts; [...]
Saudi-based Trans-Arabian Creative Communications (TRACCS) picked up an IPRA Golden World Award 2008 in the travel and tourism category for its campaign for Dubai Summer Surprises, the city’s summer entertainment event, says a company statement.
TRACCS introduced two programs for the Dubai Summer Surprises, which included the Modhesh Goodwill Tour and the Dubai Summer Surprises Apprenticeship [...]
Saudi-based Kassab Media, an out-of home marketing solutions agency, has won the bid as the media marketing agency for Ibn Battuta Mall, says a company statement. Kassab Media will handle the selling of advertising space within the mall and its parking lot. The agency operates media marketing services for Mall of the Emirates, Deira City [...]
|Dubai-based PR agency Cicero & Bernay won an International Stevie Award at the 2008 International Business Awards for its ‘CAPO captures Sudanese hearts and minds’ campaign, says a company statement. The campaign was designed with the Blue Nile Dairy company, a Sudan-based dairy producer.
The awards will be presented to winners at a dinner on Monday, [...]
When war is looming and bombs are exploding, the minutiae of maintaining a strong PR campaign might not be everyone’s top priority. But in Lebanon, where conflict has been the norm for three years, PR agencies have managed to adapt. Now they are eager to enter a new, hopefully positive, phase starting this summer.
Only a [...]
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